Championing
D&I

Marketing Manager

As the marketing manager, you will lead our internal Marketing team. Reporting to the Managing Partner and working closely with the leadership team, you will play a pivotal role in supporting the overall growth of the business across all marketing channels.

What’s on offer?

We are looking for an ambitious and values driven person to manage our next phase of growth and development.

Thrive has recently invested in a re-brand and this position will take our brand to the next stage and open up opportunities to realise Thrive’s potential.

We believe that everyone should be enabled to ‘Thrive’ in the workplace. At Thrive Law, we will work with clients to understand their business so that we can offer the best support on employment law, HR, D&I, Mental Health & Wellbeing Challenges.

The Role

Brand

Lead the ongoing branding project alongside the Managing Partner

Leading the B2B marketing strategy for our various channels

Owning the website strategy, CX and process for lead generation with support of external suppliers

Own all social media channels and be the custodian of the Thrive brand ensuring consistency remains wherever the Thrive brand is featured.

Build a portfolio of events, awards, and brand exposure opportunities in the UK and internationally

Owning the marketing calendar and campaigns, with the support of the team, to ensure ROI, tracking data and advising the leadership of strategic direction

Management of marketing activities including messaging, propositions, and go to market strategies

Maintain up-to-date competitive analysis of our programmes and how they are positioned within the industry

Lead Generation B2B and B2C: lead the strategy and execution for all demand and lead generation campaigns across the local marketing channels, including but not limited to SEM, paid social, SEO, email marketing, social media, events, content, and partnerships

Execute campaigns and manage the entire inbound lead flow process with the help of the leadership team, from lead capture and landing page creation, to email and nurturing programs, and integration with CRM tools

Work closely with Head of People & Partnerships to lead and develop effective campaign strategies to drive outbound and inbound sales results via strategic partners.

Product Marketing: Conduct market research, perform competitive analysis, research and advice on product pricing and product positioning, create and maintain sales and partner enablement tools. Launch new product features and update website content

Content

Content Marketing: Set out the content strategy and its execution. From our blog, to testimonials, to webinars, social, case studies, partner co-marketing content and sales collateral
Leadership

Lead and develop a talented and effective marketing team which currently includes a Marketing Manager (consultant) and Marketing Executive

Build key relationships across the team, and with our commercial and community partners

Manage marketing budgets and allocation

About you:

A self-starter with entrepreneurial characteristics, with the resilience, growth mindset and leadership skills, who can take ownership and deliver

Marketing experience in an SME, face paced organisations with agency experience is a preferred option.

Leadership ability to inspire, influence, motivate, coach, and energise a team.
Proficient in making data-backed decisions and using data to ask and answer questions that move the business forward

Ability to manage multiple competing projects and prioritize tasks based on business need and urgency
A passion to help Thrive in the UK and scale internationally

About us:

This is a great opportunity to join a unique business which creates truly life-changing opportunities at a time of significant growth.

Interested? Please apply and we’ll be in touch.

We review and progress applications as they come in, so we encourage you to apply as soon as possible. If you meet our selection criteria, there will be an initial telephone call with our Head of People & Partnerships, followed by a two-stage interview process involving our Leadership Team, Managing Partner, and marketing Team.

The first stage interview will be remote, and the second stage will be in person.

We look forward to receiving your application.

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